How a Broadband Platform Achieves Integration, Intelligence, and Innovation

A platform-based approach to broadband service delivery is designed to drive efficiency and grow your business. With a platform, broadband service providers (BSPs) can diversify beyond residential services, differentiate with value-added managed services, and deliver consistency to scale without adding cost and complexity.

On the flip side, what’s the disadvantage of not having a platform? By using different systems and tools for different parts of the network, BSPs cannot achieve consistency or scalability. Even if you choose a discreet set of best-of-breed components, it falls on the operations and engineering teams to bridge the different operating systems. This is inefficient and stresses the organization to connect the dots, resulting in missed information and human error.
 

That’s why Calix built a broadband platform around three guiding principles: integration, intelligence, and innovation.
 

• Integration: A consistent operational framework. Eliminate complexity with a simple platform to deploy, manage, and grow. One of the biggest challenges for operations and engineering teams is the network's ease of operationalizing. A platform-based approach integrates service delivery, unifying different systems and tools in a single operational platform to ensure consistency and efficiency.
  
  
• Intelligence: Understand what’s happening in the network. A platform provides a 360-degree view of everything happening within the network. Key internal stakeholders receive real-time actionable insights about all subscribers, services, and systems, aligning your organization with shared intelligence around the subscriber experience. Teams can identify and address network issues faster, improve service availability, and make smarter data-informed decisions.
  
  
• Innovation: A platform for rapid service evolution. BSPs must innovate to remain competitive while safeguarding investments by introducing new technologies and capabilities that don’t require system overhauls or “forklift upgrades.” By leveraging a platform-based approach, BSPs can incorporate technology advances as part of a long-term strategic roadmap while ensuring compatibility and continuity in service delivery. This ability to evolve without disruption is crucial to maintaining operational efficiency, safeguarding investments, and minimizing downtime—while meeting the evolving needs of subscribers.

By embracing a platform-based approach, operations and engineering teams become engines of efficiency within their organization. BSPs can reduce complexity and ensure consistency across systems, expand into new markets, and efficiently introduce innovative services.
 

I encourage you to learn more about the Calix Broadband Platform that BSPs of all shapes and sizes are using to deliver sensational subscriber experiences and win in their markets.

Get in touch! Please email me at shane.eleniak@calix.com or connect with me on LinkedIn.