General Management
Broadband leaders can disrupt by focusing on community
If speed and price are the go-to-market strategy, commoditization and price wars are the only outcome—as we have seen in mobile. To compete and win, broadband service providers need a community strategy that empowers all aspects of the community: residential, business, education, multi-dwelling units (MDUs), and government.
Your challenges
Commoditization occurs if go-to-market focus is speed and price
To compete and win, service providers need a community strategy that empowers all aspects of the community: residential, business, education, MDUs, and government.
Focus instead on overall subsciber experience.
Expand your portfolio and your business with value-added services for subscribers.
Grow revenue to build cash for investment in overall subscriber experience.
Solutions
Solutions to increase subscriber engagement and satisfaction
Protecting kids' digital journey
Broadband service provides are important for keeping kids safe online. With social media and online gaming, kids can be in danger. Parents need to protect their kids, but it's hard to watch everything they do online.
Help subscriber families protect their children's online lives.
High-capacity public Wi-Fi for entire communities
Community Wi-Fi offers connectivity across an entire area, including town squares, streets, office buildings, event centers, schools, hospitals, and first responder buildings.
With community broadband, you can ensure everyone gets access to a reliable network—even if they’re on-the-go.
Protect your customers with home security
For subscribers, smart home cameras are becoming increasingly important. The rise of smart homes and connected devices increases the potential for cyber attacks and network vulnerabilities.
Broadband service providers have a unique opportunity to offer home network security as a value-added service to their customers.
Elevate the connected home experience for subscribers
Empower your subscribers with the convenience of managing every aspect of their connected homes through a single, user-friendly application.
Your subscribers can get a clear view of their home network and enjoy full control over every aspect of their connected devices.
Help subscribers' families protect their children's online lives
Today, children have never known a time when they haven’t been connected to the internet. In fact, 90 percent of children have access to the internet in some manner and almost half of teens report being online constantly. Further, more than a third of children report having experienced cyberbullying, yet only 10 percent disclose the incident to their parent or guardian. There is something that can be done about this.
Small business internet and broadband
Every small business needs internet to run smoothly. Expand your reach and grow new revenue streams by offering small business internet and Wi-Fi.
Broadband service providers that specialize in business broadband have the ability to provide fast and reliable Wi-Fi connectivity, especially when it comes to providing internet access at the point of sale or for hotspots at offices. Additionally, customers can enjoy a seamless online experience, which can ultimately lead to increased sales and customer satisfaction.
Featured insights
Explore perspectives about broadband leaders
The “Grow Your Community” playbook: Death of the Legacy Player
A broadband service provider can now serve the entire community—residential, government, business, and MDU—by leveraging the Calix broadband platform. The platform model has incredible power.
Case studies
Customer successes
SmartHome
Give your subscribers the tools to enhance, operate and secure their connected lifestyle through a growing portfolio of SmartHome managed services.
SmartTown
Your subscribers SmartLife doesn’t end at the front door. Reimagine community Wi-Fi as a ubiquitous, secure, managed experience across your footprint by making your town a SmartTown.
SmartBiz
SmartBiz meets the needs of the small business with an all-in-one managed service that increases staff productivity, secures critical business systems, and drives customer loyalty.
SmartMDU
SmartMDU is a purpose-built managed service for any broadband service provider to service multi-dwelling units, both inside and outside their current footprint.
Calix Cloud
Broadband service providers can intelligently streamline their network operations and harmonize both subscriber and network data for true white glove customer experience.
Market Activation
Grow your business and increase marketing effectiveness with a range of premium tools and content to help market your service.
Smart Start for Managed Services
Plan, launch, support, and grow managed services like Bark, Arlo Secure, SmartTown and SmartBiz—with confidence.
Solution brief
Intelligent Access
Redefine access of the network by radically simplifying its architecture and operations with one common service model, while reducing operational expenses.
Unlimited Subscriber
Discover unlimited ways to deliver on the changing needs and behaviors of your subscribers, whether it’s in their homes, small businesses, MDUs, or other organizations throughout your community.